Mattel Toy Store - El Segundo


Bring the gift of PLAY to children-in-need!


To schedule a shopping appointment:


Email Us:
Call Us:      (310) 252-6880

Since our program began in 2006 our mission has been to promote the value of play by helping organizations and individuals provide quality, Mattel-branded toys for children throughout the United States.  We’ve helped over 200 organizations in 15 states to bring smiles to over 48,000 children.

If you wish to purchase toys at DEEP discounts (up to 70% OFF retail pricing), we can help!  Apply today by completing our application form and submitting for consideration. You do NOT need to be a 501c3 to qualify! Existing charities and donors DO NOT need to re-apply.

Some ideas for organizations who can benefit from your generous purchases:

  • Charities

  • Churches

  • Clubs & Service Organizations

  • Disaster Relief

  • Education Programs

  • Foundations

  • Libraries

  • Local Parks & Recreation

  • Orphanages

  • School Programs

  • Shelters

  • Summer Camps

  • Toy Drives

  • Hospitals

Help bring a smile to a child in need.

The health and safety of our customers and employees remains our top priority. Although our normal retail operations remain undetermined, we are pleased to announce, we will be supporting our charitable organizations with a Fall/Winter Charity Catalog.  We know with the continued effects of COVID-19, there are still many uncertainties.  We have seen, first hand, the impact to production and shipping lead times.  For this reason, we urge our charity partners to order EARLY and expect delays.  Although, we are optimistic, we do expect this season to be particularly challenging.


For those orders being picked up, we will practice a “no-contact” policy.  Face coverings and social distancing will be required while on the Mattel campus.  For your safety and the safety of our team, we will strictly enforce all safety protocols.


We look forward to continuing our collaboration with all our charity partners.  This year will be especially important for us to work together.  The children count on us.


Catalog orders must be placed by DECEMBER 1st.


Please contact us at with questions or concerns.  


Best regards and best wishes for a wonderful holiday season!

shop our fall/winter charity catalog

Planning an upcoming charity event or Spring holiday event where you need to reach children in need? Shop from our selection of items from our Spring Charity catalog with savings of up to 70% OFF! Click the links below to download the current Spring Charity catalog and order form. 

Submit your completed order form to: 


FAX: (310) 252-4815

*Programs and discounts good for purchases made with The Mattel Toy Store, U.S. locations.  Programs and discounts do not apply to purchases made online or outside of

the U.S.

How Do we apply?